BACHELOR OF BUSINESS (COMMUNICATIONS AND PR - **Teach Out Course, No new enrolments**)

"Learn from leading industry experts and gain the skills to move into management roles"


STUDY OPTIONS Full-time at IBBM On-campus or Flexible Online Delivery

COURSE LENGTH Full Time: 3 year

COURSE STUDY REQUIREMENTS 10 hours study required per subject, per week, during a trimester.

ASSESSMENTS Written Assignments

FEES 2020 PGK 2000 for Registration and PGK 3150 per subject

ACCREDITING BODY Torrens University Australia operates through the following legal entity: Torrens University Australia Pty Ltd, ABN 99 154 937 005, HE PRV12209, RTO No. 41343, CRICOS 03389E

COURSE OUTLINE A career in public relations offers amazing opportunities to influence the reputations of organisations or individuals by generating and shaping the publicity generated through media and social media channels.

Public relations jobs span all sectors including corporate firms, government departments, the entertainment and sports industries and even political and social campaigns. A degree in public relations will deliver many opportunities and give you the PR skills to work with a large organisation, boutique firm or even set up your own agency20

A minimum of a High School Certificate from a recognized PNG or Australian High School is preferred with GPA of 2.2 or higher.

If your High School Certificate was not taught in English, please attach evidence to indicate that you have an IELTS score of 5.5. In addition applicants must also have at least three years of relevant work experience.

If you do not hold a High School Certificate you may be eligible to apply for entry to  Higher Ed. Diploma based on work experience. If you have seven years of professional, administrative or managerial work experience. Applications will be assessed on a case by case basis.  You must attach certified copies of your qualifications & CV or resume outlining required work experience and other formal or informal qualifications and certificates for your application to be processed.

All documents must be in English.

  1. BIZ101 Business Communication
  2. BIZ102 Understanding People and Organisations
  3. MKT101A Marketing Fundamentals
  4. BIZ104 Customer Experience Management
  5. PRN101A Public Relations Fundamentals
  6. MKG102 Consumer Behaviour
  7. PRN102A Intro to PR
  8. MKT103A Integrated Marketing
  1. BIZ202 The Business Environment 
  2. BIZ201 Accounting for Decision Making
  3. MKG201 B2B Marketing
  4. PRL201 Content Creation for Social Media
  5. PRL203 Corporate Communications
  6. Internship for IND301 (20 days)
  7. MKT202A Marketing and Audience Research
  8. MKT 203 Digital Marketing Communication
  9. PRL202 Advanced Writing for PR
  10. Internship for IND301 (20 days)
  1. BIZ301 Organisational Creativity & Innovation
  2. MGT301A Ethics & Sustainability
  3. PRN303A International Public Relations 
  4. MKG201 Business to Business Marketing
  5. PRL302 PR Strategy Project
  6. PRL203 Corporate Communications
  7. PRL202 Advanced Writing for PR
  8. IND301 Industry Consuting Project
  9. MKT303A International Marketing