Torrens University Australia

In Partnership with Torrens University Australia

Torrens University Australia brings a fresh, modern, careers-focused and global perspective to higher education.

A game-changing university, Torrens is aimed at providing graduates with a globally oriented skill-set that will make them a valuable commodity to any employer. It is deeply focused on providing an avenue towards rewarding employment that will fit with the lifestyles of our students.

 

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Contact Us

ToRobert Centre, Vanama Cresent
Lawes Road
P.O. Box 1721
Port Moresby
National Capital District

Telephone: (675) 321 2088
Facsimilie: (675) 321 2960
Email: customerservice@ibbm.com.pg

BACHELOR OF BUSINESS (COMMUNICATIONS AND PR - **Teach Out Course, No new enrolments**)

"Learn from leading industry experts and gain the skills to move into management roles"

QUALIFICATION TITLE  BACHELOR OF BUSINESS (Comms and PR)

STUDY OPTIONS IBBM On-campus Workshops

COURSE LENGTH  3 year

COURSE STUDY REQUIREMENTS 10 hours study required per subject, per week, during a trimester.

ASSESSMENTS Written Assignments

FEES 2020 PGK 2000 for Registration and PGK 3150 per subject

ACCREDITING BODY Torrens University Australia operates through the following legal entity: Torrens University Australia Pty Ltd, ABN 99 154 937 005, HE PRV12209, RTO No. 41343, CRICOS 03389E

COURSE OUTLINE A career in public relations offers amazing opportunities to influence the reputations of organisations or individuals by generating and shaping the publicity generated through media and social media channels.

Public relations jobs span all sectors including corporate firms, government departments, the entertainment and sports industries and even political and social campaigns. A degree in public relations will deliver many opportunities and give you the PR skills to work with a large organisation, boutique firm or even set up your own.

A minimum of a High School Certificate from a recognized PNG or Australian High School is preferred with GPA of 2.2 or higher.

If your High School Certificate was not taught in English, please attach evidence to indicate that you have an IELTS score of 5.5. In addition applicants must also have at least three years of relevant work experience.

If you do not hold a High School Certificate you may be eligible to apply for entry to  Higher Ed. Diploma based on work experience. If you have seven years of professional, administrative or managerial work experience. Applications will be assessed on a case by case basis.  You must attach certified copies of your qualifications & CV or resume outlining required work experience and other formal or informal qualifications and certificates for your application to be processed.

All documents must be in English.

FIRST YEAR SUBJECTS (Not available in 2020)

 

  1. BIZ101 Business Communication
  2. BIZ102 Understanding People and Organisations
  3. MKT101A Marketing Fundamentals
  4. BIZ104 Customer Experience Management
  5. PRN101A Understanding Public Relations 
  6. MKG102 Consumer Behaviour
  7. PRN102A Introduction to PR Writing
  8. MKT103A Integrated Marketing Communications
  1. BIZ202 The Business Environment 
  2. BIZ201 Accounting for Decision Making
  3. MKG201 Business to Business Marketing
  4. PRL201 Content Creation for Social Media
  5. PRL203 Corporate Communications
  6. Internship for IND301 Industry Consulting Project (20 days)
  7. MKT202A Marketing and Audience Research
  8. MKT 203 Digital Marketing Communications
  9. PRL202 Advanced PR Writing 
  10. Internship for IND301 Industry Consulting Project  (20 days)
  1. BIZ301 Organisational Creativity & Innovation
  2. MGT301A Ethics & Sustainability
  3. MKT301 Marketing Strategy   
  4. PRL302 PR Strategy Project (pre-req. PRL203, BIZ301) 
  5. PRN303A International Public Relations
  6. MKT303A International Marketing 
  7. IND301A Industry Consuting Project
  8. MGT302A Strategic Management 
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